When every plan name changes, there is nothing left to compare
In August 2026, the site monitoring service Oh Dear rebuilt its pricing.
Mini, Standard, Plus, Pro, Enterprise and Premium — six plans — became Solo, Freelance, Studio, Agency, Agency Plus, Portfolio, Portfolio Plus and Scale. Eight plans, and not one name carried over.
So if you remembered what Standard cost, you now have nothing to hold it against.
Except that Oh Dear had already supplied the one thing needed to compare them.
There is only one axis, so the comparison is exact
The old pricing page said this, in plain text:
Same features, every plan. Pick your size.
Every plan had identical features. The only thing separating them was how many sites you could monitor.
So the plans can be lined up by site count and compared directly, whatever they are called. Ten sites is ten sites.
The trap is the billing cycle. This page quotes different figures for monthly and annual billing, and comparing one against the other produces a change that never happened. Both sets below come from the priceSpecification block embedded in the page, which carries them separately.
Lined up by site count
Billed monthly, in EUR:
| Sites | 2026-07-03 | 2026-08-04 | Change |
|---|---|---|---|
| 10 | Standard €25 | Freelance €49 | +96% |
| 25 | Plus €50 | Studio €99 | +98% |
| 50 | Pro €80 | Agency €149 | +86% |
| 100 | Enterprise €140 | Portfolio €249 | +78% |
| 200 | Premium €220 | Scale €399 | +81% |
Billed annually, per year:
| Sites | 2026-07-03 | 2026-08-04 | Change |
|---|---|---|---|
| 10 | €275 | €490 | +78% |
| 25 | €550 | €990 | +80% |
| 50 | €880 | €1,490 | +69% |
| 100 | €1,540 | €2,490 | +62% |
The annual rise is smaller because the discount improved at the same time — one free month became two.
Agency Plus (75 sites, €199) and Portfolio Plus (150 sites, €329) have no counterpart in the old lineup. That is where most of the six-to-eight expansion came from.
The entry point is the part worth reading twice
The cheapest plan is where this is hardest to see.
The old Mini was five sites at €15 a month. The new Solo is two sites at €15 a month. The price did not move at all. Billed annually it actually fell, from €165 to €150, because of the extra free month.
What moved was the allowance: five sites became two. Anyone monitoring three no longer fits, and the next rung is ten sites at €49 — so €15 becomes €49.
Read off the price column alone, this tier looks unchanged, or slightly cheaper.
One thing did get better
The annual discount improved: "Get 1 month free" became "Get 2 months free".
That is a real reduction, and it is why the annual figures above rose less than the monthly ones. It does not change the direction.
Repackaging is the quietest way to raise a price
Raise a price and customers can say "it used to be €25". Retire the plan and launch a differently named one, and that sentence becomes unavailable.
The reference point is gone. Standard no longer exists, so Standard cannot have gone up. Freelance is new, so it cannot have gone up either. Both statements are true, and ten sites went from €25 to €49.
None of which makes Oh Dear unusual. Companies restructure pricing, adding tiers at the top is a reasonable response to larger customers, and they improved the annual discount while they were at it. But when a repricing renames everything at once, plan names stop being a way to track it — line the tiers up by quantity instead, and keep the billing cycle constant while you do.
Comparing the old plan names against the new ones tells you nothing at all.
Sources
Every figure was read from Oh Dear's own pricing pages as saved by the Internet Archive. Prices come from the priceSpecification block embedded in each page rather than the rendered text, because it carries monthly and annual figures as separate values.
- Pricing page, 3 July 2026 — six plans
- Pricing page, 4 August 2026 — eight plans
- Oh Dear pricing
The change date can only be placed between those two snapshots.
Correction (2026-08-24): this article first compared the old plans at their annual-billed monthly rate against the new plans billed monthly, and reported the rise as 95-123%. That mixed two billing cycles. Both axes have been re-read from the structured data and the figures corrected throughout.Only the vendor's own published pricing and plan terms are used. No user reviews or forum posts.
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